Create a compelling case study


Case Studies – A valuable tool for problem solving

Do you need a fresh perspective on your business challenges or ideas to progress your initiatives? Case studies can be a valuable tool. A faculty can write a compelling case study that can be discussed in the classroom with students. You get an opportunity to witness this discussion that can lead to out-of-the-box ideas. Listen to their discussions, question their assumptions and you may get a solution that is path-breaking.

real-world business situation is turned into a structured case study, analyzed through academic and strategic lenses. Look at case study as -- Your Business Problem, Their Classroom Challenge! Faculty partner with companies to understand a business problem (strategy, marketing, HR, operations, etc.) and develop a teaching-oriented case study that can be used to gain a fresh perspective on your challenges. Faculty bring rigour, objectivity, fresh perspective and storytelling to capture a company’s challenge or success.

Collaborate with faculty to convert real-time business scenarios into case studies that capture your organization’s challenges, strategy, and results. The faculty discusses your case in the classroom and you get a chance to view these discussions. Evaluate the outcomes of these discussions, decide the road ahead and also jointly publish, if desired.

  • Provides fresh academic insights into a past or ongoing challenge
  • Highlights company innovations and challenges
  • Promotes your brand in business schools
  • Gives students context-rich learning leading to enhanced understanding/tackling of real world problems

  • Companies seeking a new perspective on their business operations
  • Mid-sized firms with unique turnaround stories
  • Large enterprises wanting to highlight innovation journeys
  • Startups with disruptive business models
  • Companies with unique success stories or unresolved dilemmas
  • Startups, SMEs, or large firms wanting visibility in academia